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Welcome to Evoke—a place to start conversations, amplify new voices, and forge stronger bonds between change-makers.

I’m glad you’ve joined us, and I’m excited about what we’ll learn from each other.
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July 2019

A Note from Melinda

Data is power. It supports smarter decisions and better policies. It enables advocacy and accountability. It helps us understand each other better—who we are, what we need, how we can help.

What data is not, however, is infallible. We like to think of data as being objective, but unless we’re careful, the data we end up with is shaped by the questions we ask. It reflects our biases and assumptions back at us.

The changemakers I admire most understand that. They believe in the power of data, and they believe in using that power to create a more just world. They’re committed to asking the right questions and overcoming their own biases. They’re using statistics to tell important human stories. And they’re acting on what they learn.

That’s why in this edition of Evoke, we’re all about being Data/Driven.

What's Inspiring Me

"Fearless" by Jean Case

If you want to change the world, it helps to be fearless. And if you need a dose of courage, look no further than Jean Case's collection of stories, evidence, and optimism. Pick up this book for yourself or a change-maker you know.

“What Being Malala's Father Taught Me About Feminism”

"When a father begins a journey into feminism, believing in the worth of his daughters, he can change his whole family’s future." Highly recommend this beautiful piece from Malala's father, Ziauddin Yousafzai.

“108 Women’s World Cup Players on Their Jobs, Money and Sacrificing Everything”

The New York Times surveyed more than 100 women World Cup players from 17 countries about what they earn, how they live, and how they got where they are today. Check out this beautiful piece, complete with photos taken by the players.